Privacy Policy

Last updated: 2026-08-03

This is the privacy policy for velvetchalk.com, the home of Velvetchalk’s writing on Velvetchalk. It explains what is collected, why, and how to change it.

What We Do With It

The information is used to keep the site working, to understand which of our guides, comparisons and reference pages are actually read, to send the newsletter to people who asked for it, and — where advertising is served — to support that advertising.

The Information Involved

The data involved falls into two buckets. Passively collected: log and analytics information — IP address, device and browser — about the connection used to reach velvetchalk.com, and the path taken through the site. Actively provided: an email address for the mailing list, comment details, or the contents of a message to us. Because this site covers Velvetchalk, one point deserves its own sentence — we ask readers not to send us sensitive personal details, and we delete rather than retain anything of that kind that reaches us unprompted.

Children and Young People

This site is written for adults. It is not directed to children under 13 (or under 16 where local law sets that threshold), we do not knowingly collect data from them, and if we learn we have, we delete it.

Your Control

Your rights depend on your jurisdiction, but broadly: access, correction, erasure, portability, objection, and opt-out of sale or sharing for targeted advertising. UK/EU readers hold these under GDPR; readers in California and other US states hold equivalents under CCPA/CPRA and comparable laws. A Global Privacy Control signal is treated as a valid opt-out. Further detail: State Privacy Notice and Do Not Sell or Share.

Holding Periods and Security

Retention runs only as long as the original purpose. Once that ends — you unsubscribe, a comment is deleted, an analytics window closes — the data goes. We apply reasonable technical and organisational safeguards including access restriction and transport encryption, while acknowledging that no system is immune to compromise.

Signing Up for Email

We use confirmed (double) opt-in for the mailing list, so nobody is subscribed by mistake or by someone else. Unsubscribe links and our postal address appear in every email, and we do not sell or rent the list.

Third-Party Services

Providers in the chain include the host that serves velvetchalk.com, any analytics tool we run, the mailing platform, and ad networks where advertising appears. Where those parties set their own purposes they are independent controllers, and you should read their notices as well as this one.

Cookies in Brief

Rather than duplicate it here, cookie detail lives in our Cookie Policy.

Where advertising is served, third-party vendors including Google may use cookies to serve ads based on your prior visits to this and other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to this site and/or other sites on the internet. You may opt out of personalised advertising by visiting Google Ads Settings, or opt out of a third-party vendor’s use of cookies for personalised advertising at www.aboutads.info.

Reaching Us

You can reach us at hello@velvetchalk.com about this policy or to exercise any right described in it.

Updated: 2026-08-03